WaterWipes were created by our founder Edward McCloskey after his newborn daughter suffered with bad nappy rash.
After an extensive search he couldn’t find a baby wipe that didn’t contain chemicals or other ingredients that would’ve been too harsh for her sensitive skin, so he decided to make his own.
Many years later and after a lot of hard work, testing, and scientific research, WaterWipes were born. Pure, gentle and safe for the most delicate skin but in the convenience of a baby wipe, WaterWipes are the next best thing to cotton wool and water.
Every day, parents around the world are discovering the benefits of our gentle and safe WaterWipes for their baby’s skin, we hope you like them too.
We've come along way in the past seven years, but we still act with the same entrepreneurial spirit and determination to find a better way. With our headquarters in Drogheda, Ireland and regional offices around the world, we are now a global business, selling the World's Purest Baby Wipes in over 50 countries. We are proud to have over 250 talented people working together to bring our products to more and more parents in every corner of the globe.
Our business is built on innovation and developing new product ideas is what drives us forward. We have great ambitions to expand our range by using our unique water technology and process to create new products that clean and care for what is most precious to our consumers, using as few ingredients as possible.
"As pure and gentle as cotton wool and water but as convenient as a baby wipe"
To make the world’s purest baby wipes, we use as few ingredients as possible and a technical process that alters the structure of water to make the molecules even smaller, making it an even more effective cleanser.
Our wipes are clinically sterile, totally pure and gentle, without the nasties.
All WaterWipes contain is 99.9% water and a drop of fruit extract to act as a natural skin conditioner.
Please dispose of WaterWipes responsibly.
Wipes should never be flushed.
We promise to make all our wipes fully biodegradable by 2025 or sooner. At the moment, bamboo or cotton wipes need to be loaded with chemicals to stay bacteria free so we’re working out how to produce a biodegradable wipe that avoids this process and keeps our wipes the world’s purest.
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