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new and expectant parents - nominate your maternity, neonatal, or postnatal healthcare heroes today for the WaterWipes Pure Foundation Fund

3 minutes


WaterWipes, the world’s purest baby wipes is proud to launch the Pure Foundation Fund, a new bursary fund in the USA and Canada, which celebrates and recognizes the great work of healthcare professionals caring for new parents and their babies.

Nominations are now open

If you are a new or expectant parent and would like to nominate a healthcare professional working in the USA or Canada involved in your pre-pregnancy, birth, or post-pregnancy journey read more below. If you are a healthcare professional from the USA or Canada, find out more here.

These are the hands that touch the lives of expectant and new parents, both physically and emotionally. From the first scans and prenatal care; to the hands that deliver the baby, care for a premature baby, and support parents and newborns when they leave the hospital. These are the hands that bring so many lives into the world, yet often remain anonymous. That is why WaterWipes want to recognize and celebrate the incredible work of these heroes – to put faces and names to these hands and to tell the remarkable stories of the lives they have touched.

The prizes

Two winners will be selected from each country, and the winning healthcare professionals will receive:

• $3,000 (USD) for their department to continue to improve the care of parents and babies. For example, purchase equipment, provide resources for parents, fund training, improve practice / care or support further research relating to pregnancy, baby care and neonatal care.

• A WaterWipes Pure Foundation Fund plaque

Both the expectant or new parents who provided the winning nominations will receive:

• A six-month supply of WaterWipes

Nominate your healthcare professionals from the USA or Canada

Did a healthcare professional involved in your pregnancy, birth, or post-birth journey go above and beyond to provide exceptional care or support? Perhaps they saved yours or your baby’s life, provided reassurance when you needed it the most, or helped deliver your baby in extraordinary circumstances. WaterWipes, the world’s purest baby wipes is looking for entries that are moving and inspiring.

If you have an inspiring story to share and would like to nominate a healthcare professional working in the USA or Canada for the fund, please complete a the entry form below. As part of your nomination, please submit a statement outlining your experience in no more than 4,000 characters and begin your entry with ‘These are the hands...’

Nominations must be for a healthcare professional working in the USA or Canada and specifically involved in your pregnancy, birth, or postnatal experience. Your entry must specify how this individual went above and beyond to provide exceptional care.

The deadline for entries is August 31, 2021. The winning healthcare professionals will be contacted via their professional organizations and asked if they wish to participate.

The judging panel will consist of a WaterWipes representative, a representative from the NICU Parent Network, and a representative the Canadian Premature Babies Foundation. The judges will select two winners from the USA and two winners from Canada to benefit from the Pure Foundation Fund.

So why not share your story and nominate your health professional today?

Good luck!


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About the Canadian Premature Babies Foundation

The Canadian Premature Babies Foundation is a parent led, charitable organization providing education, support, and advocacy for premature babies and their families. Approximately 30,000 babies are born prematurely every year in Canada. The Canadian Premature Babies Foundation provides peer support programs, helpful materials and resources for families and health care professionals, and investigates ways in which the lives and experiences of premature babies and their families can be improved.

About the NICU Parent Network

The NICU Parent Network is a collaborative of NICU Support Organizations led by NICU Parent Professionals. They are the only professional association for NICU Parent Leaders in the United States. NPN provides a platform for these leaders to come together as a collective voice representing the needs & best interests of NICU families in all facets of healthcare policy, care guidelines, advocacy, education, and family support.

About WaterWipes

WaterWipes are the world’s purest baby wipe. They have been specifically developed to be purer than cotton cloth and water while offering the convenience of a wipe. Containing 99.9% high purity water and a drop of fruit extract, they provide safe cleansing for the most delicate newborn skin and are so gentle they can also be used on premature babies.