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Featured Products
Feminine Hygiene

NEW Sensitive Feminine Wipes

For daily intimate hygiene and a gentle cleanse for sensitive skin.
Incontinence Care

NEW Sensitive+ Intimate Care - Light Cleansing 

Suitable for light to moderate leaks.
Products

Microbiome-Friendly Skincare: What It Means and Why It Matters
Featured Products
Babies and Kids

NEW Sensitive+ Soothing Wipes

Botanical extracts for a soothing clean.
Skin Care Hub

Microbiome-Friendly Skincare: What It Means and Why It Matters
Featured Products
Teens

NEW Sensitive+ On the Go Wipes 

Convenient cleaning for all ages, anywhere.
Babies and Kids

NEW Sensitive+ Hydrating Boost wipes

Aloe Vera infused for a hydrating clean.
Advice & Care

Microbiome-Friendly Skincare: What It Means and Why It Matters
News & Media

Celebrating 2025

WaterWipes® Announces 2025 Pure Foundation Fund Winners in North America & Canada

Welcome to the Toronto Baby Show!

Nominations for the Pure Foundation Fund in the U.S. and Canada are now closed.
Our Story

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Perimenopause and Intimate Changes: A Gentle Guide

Feminine Care

Honouring Pregnancy and Infant Loss Awareness Month
When Life Plays Dirty
Pure Foundation Fund 2024 - now closed! Winners currently being selected.
3i invests c.€145m in leading wet wipe brand WaterWipes
WaterWipes® Announces 2023 Pure Foundation Fund Winners in North America & Canada
WaterWipes® announces 2021 Pure Foundation Fund Winners
Consumer Verification for Product Claims
Nominations for the Pure Foundation Fund in the U.S. and Canada are now closed.
WaterWipes Announces 2024 Pure Foundation Fund Winners
National Senior Games
Win a year's supply of WaterWipes®!
Gender Pay Gap Report 2023
Gender Pay Gap Report 2024
Gender Pay Gap Report 2022
Welcome to the Toronto Baby Show!