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Deadline Extended - new and expectant parents - nominate your maternity, neonatal and postnatal health heroes today for the WaterWipes Pure Foundation Fund.

3 minutes


WaterWipes, the world’s purest baby wipes is proud to launch the Pure Foundation Fund, a new bursary scheme which celebrates and recognises the great work of healthcare professionals caring for new parents and their babies.

Nominations are now open

If you are a new or expectant parent and would like to nominate a healthcare professional involved in your pre or post-pregnancy journey read more below. If you are a healthcare professional, you can also nominate yourself or a colleague.

The COVID-19 health crisis has highlighted the importance of human connection. The pandemic has opened our eyes to the dedication of our healthcare heroes who have gone above and beyond to provide support, compassion and care for others.

A whole host of healthcare professionals are involved in the pregnancy, birth and post-natal journey; including midwives, doctors, nurses, surgeons, anaesthetists, obstetricians, neonatal professionals and health visitors – to name a few! These are the hands that touch the lives of expectant and new parents, both physically and emotionally. From the first scans and antenatal care; to the hands that deliver the baby, make the c-section incision, and comfort a premature baby. These are the hands that bring so many lives into the world, yet often remain anonymous. That is why WaterWipes want to recognise and celebrate their incredible work – to put faces and names to the hands and to tell the remarkable stories of the lives they have touched.

Nominate your healthcare professionals

Did a healthcare professional involved in your pregnancy and / or birth journey go above and beyond to provide exceptional care or support? Perhaps they saved yours or your baby’s life, provided reassurance when you needed it the most, or helped deliver your baby in extraordinary circumstances. WaterWipes, the world’s purest baby wipes is looking for entries that are moving and inspiring.

If you have an inspiring story to share and would like to nominate your healthcare professional for the grant, please complete an entry form and submit a statement outlining your experience in no more than 600 words / 4000 characters. Please begin your entry with ‘These are the hands...’.

Nominations must be for a healthcare professional working in the UAE and specifically involved in your pregnancy, birth or post-natal experience. Your entry must specify how this individual went above and beyond to provide exceptional care.

The deadline for entries is 6th December 2020. The winner will be contacted via their professional organization and asked if they wish to participate. For any further information about the fund, or questions regarding the application process, please contact [email protected].

The prizes

The winning healthcare professional will be awarded:

  • A fund of USD 2000 for their department to continue to improve care for parents and babies

Both the expectant or new parents who provided the winning nominations will receive:

  • A six-month supply of WaterWipes

So why not share your story and nominate your health professional today?

Good luck!

For any further information please contact [email protected] or see the full terms and conditions.


About WaterWipes

WaterWipes are the world’s purest baby wipe. They have been specifically developed to be purer than cotton wool and water while offering the convenience of a wipe. Containing 99.9% high purity water and a drop of fruit extract, they provide safe cleansing for the most delicate newborn skin and are so gentle they can also be used on premature babies.

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